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Wednesday, June 2, 2010

Bloomington/Monroe County CVB

Categories: press releases

June 2, 2010 For Immediate Release

Media Contact:
Julie Warren, 812-330-4304, Julie@visitbloomington.com

Bloomington/Monroe County CVB
Announces 2011 Tourism Grant Program

Up to $30,000 in marketing funds will be available for Bloomington
area festivals or events set to take place in 2011.

Bloomington – The Bloomington/Monroe County Convention and Visitors Bureau is pleased to announce the continuation of a successful grant program that will provide funding to Bloomington area festivals and events. The program encourages the development of events that will contribute positively to the growth of tourism in the area. Events must be scheduled to take place between January 1 and December 31, 2011. Completed applications will be accepted beginning June 15, 2010 through October 1, 2010. Applicants must be organizations seeking to produce and promote a well-defined tourism-oriented festival or event within Monroe County.

BMCCVB Marketing Grant funds may be used for marketing of the event through advertising placed outside the Bloomington area, the production of promotional pieces to be distributed outside the area and event web site development. The maximum funding level for any single event is $5,000. To be considered for grant funding, events must be held within the boundaries of Monroe County, must be open to the general public and must show potential to draw visitors from outside the Monroe County area. Grant applications will be judged by a committee of BMCCVB staff and Board of Directors based on an objective system of points outlined in the application materials.

"This is the third year that we’ve offered grants through this program and it’s been highly successful,” says Julie Warren, Director of Tourism at the BMCCVB. “Some of the past recipients have been well-established festivals that want to draw in a larger regional crowd, and some have been smaller events that are just starting out. We want to help each of these events reach their potential in terms of attendance and awareness on a regional or national level.”

Additional information about the grant program can be found at www.visitbloomington.com/grants. Grant application packets will be available at the BMCCVB offices located at 2855 North Walnut Street, beginning June 1, 2010. Anyone with questions about the program may contact BMCCVB Director of Tourism Julie Warren, 812-330-4304, Julie@visitbloomington.com.

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