We look forward to safely welcoming you back to Bloomington.

Read More

Visit Bloomington’s mission is to promote Monroe County to potential travelers resulting in increased visitation and a positive impact on the area. Please see the following reports and research to learn more about the power of the tourism industry and Visit Bloomington‘s efforts.  

2020 Community Tourism Report

2020-2022 Destination Strategic Plan

2019 Estimated Tourism Economic Impact Report

For more information on the Visit Bloomington Marketing personas and brand guidelines, refer to our partner Brand Toolkit.

Why is tourism important?


Contains statistics from 2015